Time out at the Intercontinental Maldives Maamunagau Resort
Anna Ermakova in an exclusive interview in the Maldives
THE OCCASION
Anna Ermakova, TV star and daughter of tennis pro Boris Becker, is taking some well-deserved time out at the Intercontinental Maldives Maamunagau Resort after winning "Let's Dance". Accompanied by her mother Angela, she enjoys the beauty of the island world and talks to RTL and BUNTE on location about current and future projects.
IMPLEMENTATION
BISS PR & Communications took over the travel organization as well as the conception and implementation of the media-accompanied stay. In addition to an exclusive interview and TV shoot between palm trees and sandy beaches, the program included various activities, including a tropical yoga session and a walk at sunset.
OUTCOME
Anna Ermakova's vacation generated a great deal of media interest. The trip to the Maldives was featured prominently in reports by RTL and BUNTE and picked up by various lifestyle and tabloid media.